Kieran Maguire: Rangers can cross £11m Celtic divide – thanks to Incredible Ibrox fans

Rangers fans can help the club close the £11million commercial gap with Celtic.

That is the view of finance guru Kieran Maguire, speaking exclusively to Football Insider about Stewart Robertson’s recent remarks.

The Ibrox managing director told Sky Sports on Tuesday (15 February) that Rangers’ commercial growth has been key to their financial stability.

Rangers earned £10.7million in commercial income in 2020-21, the last financial year on record.

The deals with technical sponsor Castore and front-of-shirt sponsor 32Red are the reigning Scottish champions’ biggest earners.

Celtic meanwhile pulled in £22m in commercial income but their Glasgow rivals could be on their coattails soon, predicts Maguire.

“Ranges earned £10.7million in commercial income, which is just under a quarter of their total,” he told Football Insider‘s Adam Williams.

“If you look at Celtic’s, that was £22m in the same period. There is a gap there and Rangers will feel that it can be narrowed.

“We know how loyal the fanbase is and how well the Castore products have sold despite some early problems.

“There isn’t that association with Mike Asley there anymore, so fans are more willing to spend money in the club shop.

“It’s a wide gap at the moment with Celtic but they will feel it’s achievable to close it. They can utilise their fanbase to achieve that aim.”

Celtic posted a £27.6m profit in their interim report for the six months ending 31 December 2021.

Rangers, who trail the Hoops in the league, are in action against Dundee United tomorrow.

This article was originally posted here

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